New Rules Of The Road Essays - Cycling, Physical Exercise

New Rules of the Road First is the wellbeing of bikers who must impart the streets to cars. Similarly as vexing is the high rate of mishaps on ways confined to use by people on foot, skateboarders, and different bikers. Showing cycling decorum and assigning streets as multi-vehicle roadways are cheap and commonsense and can mitigate most of perils bikers face. A Touch of Irony You need incongruity? Attempt this bit of data: as per The Daily Microcosm's Anna Fornos, a city which supports three yearly cycling occasions and supports the district's elective transportation program, there is certifiably not a solitary bicycle path. We have to consider planning something for invert the current circumstance. Also, since we have the name of a goliath enterprise backing us, there's no motivation to stay quiet with respect to the absence of bike and person on foot offices in our locale. The Future of Bicycle Transportation At the present time the city is drafting a transportation plan, and not of second too early. Katherine Fornos claims that if a developing city doesn't accomodate cyclists who ride to work, individuals who have ridden to work for a considerable length of time will never again be riding to work. Ms. Fornos proceeds to state the accompanying: There isn't one arrangement to oblige bikers. Maybe it's an oversight. Or on the other hand maybe it's the absence of bikers in the city committee. We can securely expect that the chief of the Losantiville Planning Organization doesn't bicycle (in any event, not outside). What We Can Do So if it's somebody with authoritative force we need, we can go directly to the representative's office and discover a state bike facilitator. With some weight she will work with nearby governments to allot some street cash to non-parkway programs. However, except if we make some noise, we'll go unnoticed.

What Part Does Cultural Compatibility Play in Determining The Success Essay

What Part Does Cultural Compatibility Play in Determining The Success of Cross-Border Mergers and Acquisitions - Essay Example Frequently, contemplations corresponding to financing and procedures have become the fundamental worry in getting the securing targets or merger accomplices that are generally appropriate for a company’s reason. Normally, choices are made relying upon specific issues, for example, accessibility, cost and likely income. At the point when their movement falls flat, the investigation of merger disappointment or feeble execution is regularly centered around the reevaluation of specific factors that started the choice for choice (Schweiger and Goulet 2005). Regularly, poor choice choices for mergers and acquisitions are related with an excessively high price tag, ineptitude of chiefs in accomplishing objectives, or that the organizations essentially don't coordinate one another. These elements have been consistently analyzed at this point M and An action has not gotten the essential enhancements (Teerikangas 2007; Seo and Hill 2005). Along these lines, global acquisitions make up irregularities: in spite of the way that business practice and scholastic research have detailed that huge numbers of these exercises neglect to accomplish their targets, culturally diverse acquisitions despite everything stay to be a mainstream technique for worldwide organizations. Hence, it is essential that the reasons for universal merger and obtaining disappointment are analyzed just as the procedures for tending to such issues. As revealed by Galpin and Herndon (2007), in an investigation of 190 top administrators who were associated with the worldwide obtaining, it was accepted that social incongruence was seen as the best obstruction to the accomplishment of their M and An exercises. Moreover, the 1996 British Institute of Management overview detailed that when blending two societies is thought little of, it turns into a huge factor for disappointment (Carleton and Lineberry 2004).

Odds Evens Ends

Odds Evens Ends Its been another late night at work, but I wanted to at least post a few odds ends CPW update: for everyone who has registered, we are in the process of matching you to an MIT student host. If you have registered, you will have a host. (More on this soon) Speaking of CPW our preview weekend is nothing like the Hearst College (Stanford South?) preview weekend on the most recent episode of Veronica Mars. For one thing, the weekend is not planned out for you, its more of a choose your own adventure-style weekend (with nearly 600 events over the span of 4 days!). And, while there will be parties, CPW is a 100% dry weekend. And while youll probably see people wearing shirts featuring pi, it wont be from any evil fraternities like in the episode (non-Veronica Mars fans are quite confused by now, Im sure). Trying to figure out what to pack for CPW? Check out the 10 day forecast. Following up on the cancer research information from the last post, MIT continues the thread here and here (check it out!). Not as important as cancer research but still affecting every one of us, MIT recently hosted a big conference on spam. A nice review of the MIT Museum and a review of an art exhibit at MIT (in the New York Times!). And for now, off to home, and a big dim sum outing tomorrow!

Analysis Of Christopher Columbus s The Dinosaurs

Richard Reyes September 29, 2017 AP Literature and Composition Period: 3 SOS LAP TOPIC #4 : Human beings did not always hold the reins as the most superior creatures in this universe. A long time ago, the common people were inadequate specimens at the grace of the dinosaurs. Such an era came to a staggering end from the grand celestial meteoroid which assaulted life into a different direction. It acted as a stimulus which guided us into a contrasting atmosphere; we are corresponding in that atmosphere in this very moment. However, that significant event was one of many. Objects were not the only substance that acted as a converter. People from our past prevailed as human catalysts. Whether it was the explorer: Christopher Columbus, or the†¦show more content†¦Such missing naval would symbolize the missing connection that she would have with not only her father, but with her own brother Macon Dead II. Likewise, within such time line she would see the loss of her mother, her father due to racial violence in which he was blown into the sky to ascend into a new role, and the connection that she had with her brother. Further along within the subsequent future, another pregnancy is showcased. However, this pregnancy involves the well being of Macon Dead II s baby boy. A turbulent series of events transpires later on leading to Macon wanting the child to be aborted, but that didn t go accordingly as he wished.† She saved my life. And yours, Macon. She saved yours too. She watched you like you were her own. Until your father threw her out. †(Morrison 126). Pilate without realizing is able to reconcile the murder of her mother by bringing about the guiding light that would show us the past which would be the one and only Macon Dead III, also known as â€Å" Milkman †. She understood the significance of a child being the light that would bring about a new era. Her understanding of not being wanted was also taken into account, which can be interpreted as a way in which she helped Milkman s mom (Ruth) keep the baby. Further on we are at the scene of the birth, in which Pilate is inShow MoreRelatedScience1785 Words   |  8 PagesFoundations of 9780547142609 DOWNLOAD http://bit.ly/1jQSBEn Management: Basics and Best Practices, 0547142609, http://www.barnesandnoble.com/s/?store=bookkeyword=Foundations+of+Management%3A+Basics+and+Best+Practices DOWNLOAD http://t.co/uCZE6L3nft http://avaxsearch.com/?q=Foundations+of+Management%3A+Basics+and+Best+Practices http://bit.ly/1xRDQzz Managing Global Operations Cultural and Technical Success Factors, Scott T. Young, Winter Nie, Jan 1, 1996, BusinessRead MoreLogical Reasoning189930 Words   |  760 Pagesnegative impact of each consequence. It’s a kind of cost-benefit analysis. Exercises 1. Columbus Day is an American holiday. Write a short essay that weighs the pros and cons and then comes to a decision about whether there should be more or less public celebration (by Americans and their institutions) on Columbus Day, October 12. Here is some relevant background information to reduce your research time. Christopher Columbus was a brave explorer, an adventurer, a breaker of new ground. UnlikeRead MoreProject Managment Case Studies214937 Words   |  860 PagesCanada 118 Riverview Children s Hospital 124 The Evolution of Project Management at Quixtar 145 3 PROJECT MANAGEMENT CULTURES 151 Como Tool and Die (A) 153 Como Tool and Die (B) 157 Apache Metals, Inc. 160 Haller Specialty Manufacturing 162 The NF3 Project: Managing Cultural Differences 163 An International Project Manager s Day (A) 172 An International Project Manager s Day (B) (see handout provided by instructor) An International Project Manager s Day (C) (see handout provided byRead MoreMarketing Mistakes and Successes175322 Words   |  702 Pagesfollowing classification of cases by subject matter to be helpful. I thank those of you who made this and other suggestions. Classification of Cases by Major Marketing Topics Topics Most Relevant Cases Marketing Research and Consumer Analysis Coca-Cola, Disney, McDonald’s, Google, Starbucks Product Starbucks, Nike, Coke/Pepsi, McDonald’s, Maytag, Dell, Hewlett-Packard, Newell Rubbermaid, DaimlerChrysler, Kmart/Sears, Harley-Davidson, Boeing/Airbus, Merck, Boston Beer, Firestone/FordRead MoreLibrary Management204752 Words   |  820 PagesCongress Subject Headings: Principles and Application, Fourth Edition Lois Mai Chan Developing Library and Information Center Collections, Fifth Edition G. Edward Evans and Margaret Zarnosky Saponaro Metadata and Its Impact on Libraries Sheila S. Intner, Susan S. Lazinger, and Jean Weihs Organizing Audiovisual and Electronic Resources for Access: A Cataloging Guide, Second Edition Ingrid Hsieh-Yee Introduction to Cataloging and Classification, Tenth Edition Arlene G. Taylor LIbRaRy and InfoRMaTIon

Prejudice and Discrimination Essay - 913 Words

Prejudice and Discrimination Prejudice: 1) an opinion formed without careful thought.2) an unreasonable or unfair feeling (in favour of, or against something). Discrimination : 1) to be the difference between. 2) (with favour of, against ) to treat favourably or unfairly. These are the dictionaries definitions of what the two words mean, obviously very briefly. Different forms of prejudice and discrimination are the underlining of racism, sexism, ageism, nationalism and more, but these are the key elements of prejudice and discrimination. All around the world different people of different religions, race etc are troubled with these issues everyday against each other and from others, no matter†¦show more content†¦Parable of the Good Samaritan teaches that help should be given without regard to race. In a sexist society Jesus treated women with dignity and respect; e.g. The woman at the well; (John 4) Christians do not accept discrimination. From people I have asked, and from what I have read I have concluded that a Christian, or somebody with Christian morals would offer a victim of prejudice or discrimination, and help them to deal with it, in the ways of dealing with the effects of the actual event or actions of somebody else in a compassionate way. The perpetrator should also be helped in a way to guide them and help them understand the views and emotions of the victim. Saying this, many Christians deal with it in another way. Many Christians are police officers, but discriminating is a criminal offence, and the perpetrator can be tried for it in a court of law. This means the Christian is punishing the perpetrator, and will be further punished by a court. Discrimination can also be misunderstood. A recent article in the newspaper showed that a Pakistani person felt that he had been discriminated against, as somebody had called him a Paki. This man had taken the other man to court, under the charge of discrimination. The judge, whoShow MoreRelatedDiscrimination And Prejudice And Discrimination1638 Words   |  7 PagesDiscrimination comes in a number of forms. We have age discrimination, employment or job discrimination, racial discrimination, gender discrimination, reverse discrimination, sexual discrimination, and others. Prejudice is a negative attitude toward a socially defined group and toward any person perceived to be a member of that group (Burgess, 2003). The purpose of her research was to talk about discrimination and prejudices and the affect they have on our day to day lives. She also defines prejudiceRead MoreDiscrimination And Prejudice And Discrimination1608 Words   |  7 PagesDiscrimination comes in all forms. Th ere is age discrimination, employment or job discrimination, racial discrimination, gender discrimination, reverse discrimination, sexual discrimination, and then there is also positive discrimination such as a guy letting an attractive woman out in traffic; he is then positively discriminating against her. Prejudice is a negative attitude toward a socially defined group and toward any person perceived to be a member of that group. The purpose of my research isRead MorePrejudice And Discrimination : Prejudice Essay1527 Words   |  7 PagesPrejudice and Discrimination Prejudice and discrimination can take several different forms. The first item I would like to delineate in this essay is the correlations between prejudice, racism, and discrimination. Prejudices quite often stem from ignorance or a lack of understanding. Essentially, prejudice strips away any individualism that belongs to a person and creates a negative opinion as soon as a connection is made to the group with which the person belongs. This happens because the prejudiceRead MorePrejudice, Discrimination, And Discrimination1050 Words   |  5 PagesWhat is Aversive Prejudice/Discrimination All types of prejudice vary in some ways , some people are very blunt and some people merely whisper under their breath or secretly avoid the people they dislike. This falls more in between those line with this being an example of averise racism specifically â€Å" Aversive racists, in contrast, sympathize with victims of past injustice,support principles of racial equality, and genuinely regard themselves as non-prejudiced, but at the same time possess conflictingRead MoreDiscrimination And Prejudice And Discrimination Essay1672 Words   |  7 PagesPeople can be can be prejudice or be discriminatory towards anyone for any reason. Prejudice and discrimination are two very different things, prejudice is the unfair feeling of dislike for a person or group because of their race, sex religion, etc. Discrimination is the unjust or prejudicial treatment of different categories of people or things, especially on the grounds of race, age, or sex. It can occur anywhere, in the workplace , shops, restaurants, schools or just walking down the street. OneRead MoreDiscrimination And Prejudice : Discrimination1719 Words   |  7 PagesKendrah Lopez CS – 420 12 Sep. 2017 Discrimination and Prejudice Discrimination and Prejudice I chose discrimination and prejudice for my multicultural paper, because I feel that discrimination and prejudice is the main reason for all the hate in the world. People are discriminated against because of reasons such as race, ethnicity, religion, looks, sex, sexual orientation, class, and other ridiculous reasons. 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The Hunters Phantom Chapter 4 Free Essays

It was the little changes that surprised Elena the most. She had expected the Guardians to bring Fel ‘s Church back. And they had. We will write a custom essay sample on The Hunters: Phantom Chapter 4 or any similar topic only for you Order Now The last time she’d seen the town, probably a quarter of the houses had been rubble. They’d been burned or bombed, some ful y destroyed, some only half-gone, with police tape dangling dismal y across what was left of their entrances. Around and above the ruined houses, trees and bushes had grown and stretched strangely, vines draping over the debris, giving the streets of the smal town the look of an ancient jungle. Now Fel ‘s Church was – mostly – the way Elena remembered it. A picture postcard – perfect smal Southern town of deep-porched houses surrounded by careful y tended flower gardens and big old trees. The sun was shining and the air was warm with the promise of a hot and humid Virginia summer day. From a few blocks away came the muted roar of a lawn mower, and the smel of cut grass fil ed the air. The Kinkade kids in the house on the corner had dragged out their badminton set and were batting the birdie back and forth; the youngest girl waved to Elena and Stefan as they passed. Everything took Elena back to the long July days she’d known al the previous summers of her life. Elena hadn’t asked for her old life back, though. Her exact words had been: I want a new life, with my real old life behind me. She’d wanted Fel ‘s Church to be the way it would have been now, months later, if evil had never come to town back at the beginning of her senior year. But she hadn’t realized how jarring al the little changes would be. The smal colonial-style house in the middle of the next block had been painted a surprising shade of pink, and the old oak tree in its front lawn had been cut down and replaced with a flowering shrub. â€Å"Huh.† Elena turned to Stefan as they passed the house. â€Å"Mrs. McCloskey must have died, or moved to a nursing home.† Stefan looked at her blankly. â€Å"She never would have let them paint her house that color. There must be new people living there,† she explained, shivering slightly. â€Å"What is it?† Stefan asked instantly, as attuned to her moods as ever. â€Å"Nothing, it’s just†¦Ã¢â‚¬  Elena tried to smile as she tucked a silky lock of hair behind her ear. â€Å"She used to feed me cookies when I was a kid. It’s strange to realize she might have died of natural causes while we’ve been gone.† Stefan nodded, and the two walked silently to Fel ‘s Church’s smal downtown. Elena was about to point out that her favorite coffee shop had been replaced by a drugstore, when she grabbed Stefan’s arm. â€Å"Stefan. Look.† Coming toward them were Isobel Saitou and Jim Bryce. â€Å"Isobel! Jim!† Elena shouted joyful y, and ran toward them. But Isobel was stiff in her arms, and Jim was looking at her curiously. â€Å"Uh, hi?† Isobel said hesitantly. Elena instantly stepped back. Oops. In this life, did she even know Isobel? They’d been in school together, of course. Jim had gone out with Meredith a couple of times before he and Isobel started dating, although Elena hadn’t known him wel . But it was possible she had never even spoken to quiet, studious Isobel Saitou before the kitsune came to town. Elena’s mind worked busily, trying to figure out how to get out of this without seeming crazy. But a warm buzz of happiness kept rising up in her chest, keeping her from taking the problem too seriously. Isobel was okay. She’d suffered so much at the hands of the kitsune: She’d pierced herself in horrible ways and slit her own tongue so severely that even after she’d recovered from the kitsune’s thral , she’d spoken in a soft slur. Worse, the kitsune goddess had been in Isobel’s house the whole time, pretending to be Isobel’s grandmother. And poor Jim†¦ Infected through Isobel, Jim had torn himself apart, eating at his own flesh. Yet here he was, as handsome and carefree – albeit mildly confused – as ever. Stefan smiled broadly, and Elena couldn’t stop giggling. â€Å"Sorry, guys, I’m just†¦ so happy to see familiar faces from school. I must miss good old Robert E. Lee High School, you know? Who would have thought?† It was a pretty weak excuse, but Isobel and Jim smiled and nodded. Jim cleared his throat awkwardly and said, â€Å"Yeah, it was a good year, wasn’t it?† Elena laughed again. She couldn’t help herself. A good year. They chatted for a few minutes before Elena casual y asked, â€Å"How’s your grandmother, Isobel?† Isobel looked at her blankly. â€Å"My grandmother?† she said. â€Å"You must be confusing me with someone else. Both my grandmothers have been dead for years.† â€Å"Oh, my mistake.† Elena said good-bye and managed to contain herself until Isobel and Jim were out of earshot. Then she took Stefan by the arms, pul ed him toward her, and gave him a resounding kiss, feeling delight and triumph passing back and forth between them. â€Å"We did it,† she said when the kiss had ended. â€Å"They’re fine! And not just them.† More solemn now, she gazed up into his green eyes, so serious and kind. â€Å"We did something real y important and wonderful, didn’t we?† â€Å"We did,† Stefan agreed, but she couldn’t help but notice something hard in his voice as he said it. They walked hand in hand, and without discussing it, they headed for the edge of town, crossing Wickery Bridge and climbing the hil . They turned into the cemetery, past the ruined church where Katherine had hidden, and down into the little val ey below that held the newer part of the graveyard. Elena and Stefan sat down on the neatly trimmed grass by the big marble headstone with â€Å"Gilbert† carved into the front. â€Å"Hi, Mom. Hi, Dad,† Elena whispered. â€Å"I’m sorry it’s been so long.† Back in her old life, she had visited her parents’ graves often, just to talk to them. She’d felt like they were able to hear her somehow, that they were wishing her wel from whatever higher plane they’d ended up on. It had always made her feel better to tel them her troubles, and before her life had gotten so complicated, she had told them everything. She put out one hand and gently touched the names and dates carved on the tombstone. Elena bent her head. â€Å"It’s my fault they’re dead,† she said. Stefan made a soft noise of disagreement, and she turned to look at him. â€Å"It is,† she said, her eyes burning. â€Å"The Guardians told me so.† Stefan sighed and kissed her forehead. â€Å"The Guardians wanted to kil you,† he said. â€Å"To make you one of them. And they accidental y kil ed your parents instead. It’s no more your fault than if they had shot at you and missed.† â€Å"But I distracted my father at the critical moment and made him crash,† Elena said, hunching her shoulders. â€Å"So the Guardians say,† Stefan replied. â€Å"But they wouldn’t want it to sound like their fault. They don’t like to admit they make mistakes. The fact remains that the accident that kil ed your parents wouldn’t have happened if the Guardians hadn’t been there.† Elena lowered her eyes to hide the tears swimming in them. What Stefan said was true, she thought, but she couldn’t stop the chorus of myfaultmyfaultmyfault in her head. A few wild violets were growing on her left, and she picked them, along with a patch of buttercups. Stefan joined her, handing her a sprig of columbine with yel ow bel -shaped blossoms to add to her tiny wildflower bouquet. â€Å"Damon never trusted the Guardians,† he said quietly. â€Å"Wel , he wouldn’t – they don’t think much of vampires. But beyond that†¦Ã¢â‚¬  He reached for a tal stalk of Queen Anne’s lace growing beside a nearby headstone. â€Å"Damon had a pretty finely tuned sense for detecting lies – the lies people told themselves and the ones they told other people. When we were young we had a tutor – a priest, no less – who I liked and my father trusted, and Damon despised. When the man ran off with my father’s gold and a young lady from the neighborhood, Damon was the only one who wasn’t surprised.† Stefan smiled at Elena. â€Å"He said that the priest’s eyes were wrong. And that he spoke too smoothly.† Stefan shrugged. â€Å"My father and I never noticed. But Damon did.† Elena smiled tremulously. â€Å"He always knew when I wasn’t being total y honest with him.† She had a sudden flash of memory: of Damon’s deep black eyes holding hers, his pupils dilated like a cat’s, his head tilting as their lips met. She looked away from Stefan’s warm green eyes, so different from Damon’s dark ones, and twisted the thick stalk of the Queen Anne’s lace around the other flowers. When the bouquet was tied together, she placed it on her parents’ grave. â€Å"I miss him,† Stefan said softly. â€Å"There was a time when I would have thought†¦ when his death might have been a relief. But I’m so glad we came together – that we were brothers again – before he died.† He put a gentle hand beneath Elena’s chin and tilted her head up so that her eyes met his again. â€Å"I know you loved him, Elena. It’s okay. You don’t have to pretend.† Elena gave a little gasp of pain. It was like there was a dark hole inside her. She could laugh and smile and marvel at the restored town; she could love her family; but al the time there was this dul ache, this terrible sense of loss. Letting her tears loose at last, Elena fel into Stefan’s arms. â€Å"Oh, my love,† he said, his voice catching, and they wept together, taking comfort in each other’s warmth. Fine ash had fal en for a long time. Now it settled at last and the smal moon of the Nether World was covered with thick, sticky piles of dust. Here and there, opalescent fluid pooled against the charred blackness, coloring it with the rainbow of an oil slick. Nothing moved. Now that the Great Tree had disintegrated, nothing lived in this place. Deep below the surface of the ruined moon was a body. His poisoned blood had stopped flowing and he lay unmoving, unfeeling, unseeing. But the drops of fluid saturating his skin nourished him, and a slow thrum of magical life beat steadily on. Every now and then a flicker of consciousness rose within him. He had forgotten who he was and how he had died. But there was a voice somewhere deep inside him, a light, sweet voice he knew wel , that told him, Close your eyes now. Let go. Let go. Go. It was comforting, and his last spark of consciousness was holding on for a moment longer, just to hear it. He couldn’t remember whose voice it was, although something in it reminded him of sunlight, of gold and lapis lazuli. Let go. He was slipping away, the last spark dimming, but it was al right. It was warm and comfortable, and he was ready to let go now. The voice would take him al the way to†¦ to wherever it was he would go. As the flicker of consciousness was about to go out for the last time, another voice – a sharper, more commanding voice, the voice of someone used to having his orders obeyed – spoke within him. She needs you. She’s in danger. He couldn’t let go. Not yet. That voice pul ed painful y at him, holding him to life. With a sharp shock, everything shifted. As if he’d been ripped out of that gentle, cozy place, he was suddenly freezing cold. Everything hurt. Deep within the ash, his fingers twitched. How to cite The Hunters: Phantom Chapter 4, Essay examples

Marketing Strategy Analysis of ESTEE LAUDER †MyAssignmenthelp.com

Question: Discuss about the Marketing Strategy of ESTEE LAUDER. Answer: Introduction Proper management of the business is crucial for any business organization as it enables the business organization to fulfill their business objectives and goal. This study deals with the marketing strategy, analysis of the competitive advantages, PESTLE analysis, and position of competitors and effectiveness of the strategic management in the context of ESTEE LAUDER. However, ESTEE LAUDER is the well known manufacturer and marketers of the beauty product established in New York City and they have expanded their business into Canada in the recent years ("ESTEE LAUDER", 2017). Brief Discussion of ESTEE LAUDER ESTEE LAUDER is a well-known manufacturer and distributor of the cosmetic products. This organization has established first in the US. Hence, they have penetrated in the Canada market. They offer makeup ingredients. Hair care product, fragrance and skincare products. Such organization has a diverse brand that is internationally distributed by using the digital commerce and various retail channel. ESTEE LAUDER has strong financial resources and their cash flow from the business operation provides support to their business growth. Therefore, their acquisition strategy develops greater shareholder value. Cost saving program, improvements in the productivity and well financial discipline lead them towards success. Apart from this human resource of ESTEE LAUDER includes collaborative work between their partners, learning and development and the employee advisory that ensures their growth (Derdak, 2000). ESTEE LAUDER possesses the capability to maintain a balance and diversified strategic business management. They have sustainable growth and they are able to provide prestige beauty products in the global market. ESTEE LAUDER focuses on the high price and their main target is the premium market. L'Oreal, Avon, Coty are the main competitors of such organization. ESTEE LAUDER offers natural skin care products, which is a useful approach to such organization to get competitive advantages in the global market in comparison to other cosmetic organizations those use synthetic materials in their products (Rosen Sellers, 2000). External environmental analysis in context of ESTEE LAUDER PESTLE analysis ESTEE LAUDER has its branch in Canada also thus; market research of Canada based on the PESTLE analysis addresses different external factors of such organization. Political factors Canada is the strong democratic country with the stable political environment. Free trade negotiation is a vital initiative of Canada government to make business with many other countries in a protective manner (Strom, 1992). Less taxation and protective environment of foreign investment provide golden opportunity to ESTEE LAUDER to enhance their market share in Canadian supermarket segments. Economical factor Canada has well developed and good performing economies among the developed countries, which brings positive opportunity for the foreign investors in such country (Thomas, 2000). In the year of 2012 GDP of such country was 2.6% that is higher than the previous year. In the year of 2015, Canada had 70.2% of the total GDP. Hence, the high economic condition of such country will be beneficial for ESTEE LAUDER to invest in this country against a good return. Social factor People of Canada have less income in comparison to the US. Therefore, the number of working women is lesser in comparison to men (Umemura Slater, 2017). However, for this reason, it is quite difficult for the cosmetic industries as well as for ESTEE LAUDER to enhance their revenue generation as beauty products are targeted mostly the women. However, in the recent years, Canada has been trying to bring improvement in their social inequalities that can be a good aspect for business industries. Technological factors Rapid use of the internet and mobile phone is very common among the Canadian people (Peteraf, Gamble Thompson, 2014). Hence, application of such advanced technology is the vital area of the Canadian citizens. Hence, advertisement through the internet and social media marketing will be easy for ESTEE LAUDER in this country. Legal Factor Canadian law is UK law oriented hence, British Common Law and Civil Law are required to maintain by the investors in this country (Ramli, 2015). In the context of ESTEE LAUDER they need to comply with the legal requirements of such organization otherwise they may face legal issues in their business operation. Environmental Factors Department of Environment Act of Canada has strict regulation for the manufacturer to use renewable sources (Pervin, Ranchhod Wilman, 2014). However, ESTEE LAUDER and other organizations have to maintain the environmental norms during their business. They should use the natural sources in their products to maintain the sustainability of the environment. Competitive factor analysis: Porter Five force model Competitive rivalry, the threat of substitution, the threat of new entry, supplier power, and buyer power are the basic five elements of Porter five force models that are used to analyze the competitive advantages of an organization (Kobayashi, Hara Usui, 2017). In the context of ESTEE LAUDER industry rivalry and the threat of substitution are major areas to understand their competitive factors. The emergence of competitive rivalry is a big challenge for ESTEE LAUDER (EL) as it may increase the power of the competitors of such organization as for example, L'Oreal, Avon are the strongest competitors of EL. ESTEE LAUDER offers the quality product at high price hence; people have a tendency to buy the quality product at low price. Hence, premium price of EU leads them to face product substitution threat as their competitors may offer similar products at low price, which easily affects the market share of ESTEE LAUDER. Strategic Approach of ESTEE LAUDER Marketing strategy should be product, price, and promotion oriented in the context of any organization (Peteraf, Gamble Thompson, 2014). ESTEE LAUDER uses natural ingredients in their products, which influences the customers towards their products. However, this strategic approach of EL will enable them to get competitive advantages in the market as this may reduce the threat of substitution for ESTEE LAUDER. On the other hand, ESTEE LAUDER has the premium price, which often allows the customers to choose the alternative product at low price. Hence, adoption of three pricing strategy of ESTEE LAUDER as for example, the conventional pricing strategy include cost based, competition based and demand based pricing will be an effective approach to such organization. This strategy is helpful to reduce the threat of new rivalry in the market in the context of EL. A promotional mix of ESTEE LAUDER consists of trade sale and consumer sale strategies that influence consumers by providing disc ounts on the product. ESTEE LAUDER uses the digital marketing strategy that includes social media marketing and e-commerce marketing. However, in the recent years, online shopping is a common trend in the consumer domain as it is a time and cost effective process (Rosen Sellers, 2000). Hence, such digital marketing strategy will be an effective initiative for ESTEE LAUDER in the context of Canada market as Canadian people have an intensity of using internet and mobile phone in a rapid manner. Situation analysis is another strategy that enables such organization to understand current market demand. Conclusion The above piece of work highlights on the external environmental analysis in the context of ESTEE LAUDER. Therefore, strategic approaches of EL such as their natural product and conventional pricing strategy will be beneficial for them to minimize the threat of competitive rivalry and product substitution by their competitors. On the other hand, their digital marketing strategy will enhance their sales promotion and revenue generation in the Canadian market as Canadian people are involved in the rapid use of the internet. Such aspect will maximize their advertisement process and product promotion in the consumer domain easily. Moreover, situation analysis strategy of ESTEE LAUDER is a crucial approach for them to understand their current market position and this allows them to forecast their future growth based on the market demand. References Derdak, T. (2000). International Directory of Company Histories. The Estee Lauder Companies Inc. History. St. James Press. Vol.30, 78-100. https://www.esteelauder.com/ Umemura, M., Slater, S. (2017). Reaching for global in the Japanese cosmetics industry, 1951 to 2015: the case of Shiseido.Business History, 1-27. Peteraf, M., Gamble, J., Thompson Jr, A. (2014).Essentials of strategic management: The quest for competitive advantage. London: McGraw-Hill Education. Ramli, N. S. (2015). Immigrant entrepreneurs on the world's successful global brands in the cosmetic industry.Procedia-Social and Behavioral Sciences,195, 113-122. Pervin, S., Ranchhod, A., Wilman, M. (2014). Trends in cosmetics purchase: Ethical perceptions of consumers in different cultures. A cross country comparative study between South Asian and Western consumers.Journal of Customer Behaviour,13(1), 57-72. Kobayashi, H., Hara, Y., Usui, T. (2017). Trust building process for new market entrants: A case study of a Japanese cosmetics companys business expansion in China.Journal of Business Industrial Marketing,32(6), 67-567. Strom, S. (June 28, 1992). The Lipstick Wars. The New York Times. Available at: https://www.nytimes.com/1992/06/28/style/the-lipstick-wars.html Rosen, C. Sellers, C. (March 14, 2000). Business and the environment. Harvard Business School. Available at:https://hbswk.hbs.edu/archive/1352.html Thomas, B. (April 14, 2000). Estee Lauder casts its Net wider. Companys purchase of Gloss.com could shake up online beauty industry. Los Angeles Times. Available at: https://articles.latimes.com/2000/apr/14/news/cl-19318 ESTEE LAUDER. (2017).Esteelauder.com. Retrieved 25 July 2017, from https://www.esteelauder.com/

Love free essay sample

The Jazz concert I attended took place in Fullerton College Theater on November 13, 2012. The Fullerton College Jazz Big Band and J- Train vocal Jazz was very organized and well structured. The first song was the Open Invitation which was performed by the J- Train Vocal Jazz. The song was so interesting because the soloists had great voices. Everyone around seemed interested and amused. The J- train vocal Jazz also performed the songs Nancy Necromancers Cannery, and Fugue in D Mirror.My personal favorite by the J-Train Vocal Jazz was Everyones Bopping because in the ginning of the song the vocalists scat. In the performance two soloists scat at least one time, and the rest of the choir performers sing the chorus. The beat of the song was fast and the instruments that got a solo were guitar and piano. The guitar and pianos solo were amazing because you could see the relationship the soloist had with its instrument which was extremely passionate. We will write a custom essay sample on Love or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The next song performed was Big Brown Eyes which was slow and full of patience.The vocalists sing bebop most of the time, and there are four soloists, the drums are Just tapping, and the whole memo of the song is slow. The big band also performed The Keystone Shuffle, the instruments being used were drums, bass, guitar, piano, trombone, and then there was a section of the song where the saxophone players battle each other . Both of the saxophones were going at a very fast beat. The next song performed was Out of Town which starts with the drums and guitar as bass. The saxophone player Joins In and the whole band starts to plays together. They were all on point with each other which made the song easy to listen to.The piano, the saxophone had Individual solos ND in between the song there was Interaction between the two. The concert was very entertaining; I really enjoyed the J-Train and Big Band. Everyone around seemed to enjoy It as well. It was sweet of the big band to dedicate the song as The Saints Go Marching In to the Friends of Jazz Scholars. In the middle of the concert The Friends of Jazz gave out scholarships to the Fullerton College Big Band and To the J- Train Vocal Jazz to go perform In New York. The song When the Saints Go Marching In was played at a medium tempo.The drums start It off and the flute, saxophone, electric attar follow after the drums. The whole concert was amazing and definitely made me want to groove and listen to more Jazz on my free time. I am happy I made this my first concert to go to because If I could favor one type of Jazz would be big band type of Jazz and I love It when the Jazz band or vocalists scat. BY jacketed personal favorite by the I-Train Vocal Jazz was Everyones Bopping because in the Town which starts with the drums and guitar as bass. The saxophone player Joins in which made the song easy to listen to.The piano, the saxophone had individual solos ND in between the song there was interaction between the two. The concert was very entertaining; I really enjoyed the J-Train and Big Band. Everyone around seemed to enjoy it as well. It was sweet of the big band to dedicate the song as The Saints Go Vocal Jazz to go perform in New York. The song When the Saints Go Marching In was played at a medium tempo. The drums start it off and the flute, saxophone, electric my first concert to go to because if I could favor one type of Jazz would be big band type of Jazz and I love it when the Jazz band or vocalists scat.

Louisa May Alcott essays

Louisa May Alcott essays Louisa May Alcott was born in Germantown, PA, on Nov. 29, 1832, and she was the second daughter of Abigail May and Amos Bronson Alcott. She had an older sister Anna and two younger sisters Elizabeth and May. The family moved to Boston, MA in 1834, where her father set up an experimental school that failed because of the lack of students. Since the Alcotts were relatively poor, Ralph Waldo Emerson financially supported them while they moved to Concord, MA. Amos and Abigail were both progressive educators and part of the Transcendental Movement in America so they instructed Louisa and her three sisters in this progressive educational style. Her father advised Louisa to keep a journal. She began this journal at a very young age and kept with it until her last days on earth. The journal was open to inspection by her father and mother. Mrs. Alcott would often write little notes to her daughter. Louisa included poetry and letters in her entries, as well as comments to her sisters and moth er. This journal helped lead her into her literary career. Louisa wrote poems, novels, and short stories most of which were published. Some of her early work was written under the pen name, Flora Fairchild. Her most well known work was Little Women, which was based on her own life. "Marmee" is her mother, "Meg" is her sister Anna, "Jo" is Louisa herself, "Beth" is her younger sister Elizabeth, and "Amy" is her youngest sister May. In real life the sisters would act out elaborate scenes in an old barn or by the stream just like they did in Little Women. Louisa May Alcott's career was not restricted to writing. Beginning in her late teens, she worked as a teacher for several years and off-and-on as a seamstress. In 1867, Louisa became the editor of Merry's Museum, a children's magazine. Louisa Alcott also was an avid social reformer. Abolition, temperance, and educational reform were among her chosen causes. But being a feminist at heart, she especially...

Impact of Globalization Wal-Mart Essay Example | Topics and Well Written Essays - 2500 words

Impact of Globalization Wal-Mart - Essay Example It is feasible that the increase of the internet and the process that starts with liberalization will continue such movement in trade in the 21st century or otherwise. Globalization can be define as â€Å"the act of globalizingâ€Å"; from the word mention â€Å"globalâ€Å" means â€Å"involving the whole world pertaining to/ â€Å", â€Å"wider worldâ€Å"; â€Å"universalâ€Å". Globalization is present worldwide drive towards a globalized economic system governs by supranational organizational trade and banking institutions which are not accountable to democratic process or national governmentâ€Å". â€Å"Globalization is the historical stage of expansion of market capitalism, in similitude to the experience in the 19th century with an industrial revolution. It is a central transformation in societies reason of the recent technological revolution which has led to a recombination of the social and economic forces on a fresh territorial dimensionâ€Å". â€Å"Globalization says it as the growing integration of societies and economies around the world...â€Å" â€Å"The definition of UBPD relies on the contextual analysis but generally means to an accelerating interlinking across national boundaries affecting the so many aspects of life; socialization, cultural economic along with political. In this context of study, the focus is only on economic aspects, with emphasis on the role of I-C-T. [information and communications technologies]. Therefore, globalization narrowly means growing economic interdependence of worldwide countries. This covers increases in the international division of labor effected by swelling international flows of F-B-I [foreign-based investment], along with an increasing volume and variety of cross border transactions in products and services, international migration, international capital flows and the rapid or widespread diffusion of technology. It does not Imply that social, cultural and other types of globalization are unimportant, only that they are less applicable to discussions of economic development and sec urityâ€Å" World Health Organization   Ã¢â‚¬Å"Globalization, or the boosting interconnectedness and interdependence of countries or people, is generally thought to include two interrelated elements:   the freeing of borders to increasing fast flow of finance, people, goods, services, and ideas beyond international borders; and the alterations in institutional and policy regimes at the national and international levels that promote or facilitate such flows.† Globalization As Define by Few Authors: As Douglas Kellner notes, â€Å"the term globalization is a theoretical construct that in it contested and open for different meanings and inflections.† Globalization, in eyes of some pundits or scholars and policy

Is Capital Punishment an Effective Deterrent Essay

Is Capital Punishment an Effective Deterrent - Essay Example 2. Influences on Deterrence The dilemma of accepting or rejecting capital punishment as a deterrent in future rate of murder is driven by the underlying socio-economic circumstances and human psychological influences. Defined as â€Å"an inhabiting mechanism which involves the risk of monitoring or intervention and associated sanction† (Cools et. al. 2010, p.275), deterrence as a function of capital punishment has not proved its worth and the persistent crime rates in societies where capital punishment is adopted proofs the weaknesses of this doctrine. However, deterrence is not an absolute measure and it should be studied relative to individuals and circumstances. Thereby, the effects of a sentence may vary indefinitely on individuals and societies they are applied. This paper will examine various factors that have a direct or indirect impact in deterrence minimization ought to be provided by the death sentence. The paper will presents the underlying logics behind the thesis, the authenticity derived from literature and sentiments attached with the issue. 3. Logics Defying Deterrence a) Role of Intent, Plan and Judicial Intricacies Human murder, despite being a detestable act cannot be studied and investigated without an in-depth cause and effect analysis. Factors and circumstances that led the criminal to commit the murder have a direct influence on the outcome of the death sentence. The punishment would not be a popular decision if it does not have adequate circumstantial evidence and the favors of masses. There are only fewer chances that the death sentence will reduce the murder rate in the society. Another logic that can be presented against the employment of capital punishment as a deterrent to murders is that planned murderers are most likely aware of the ramifications and plan to avoid these apprehension in advance. These efforts not only show the powerful intent behind a murder but also negate the existence of any deterrence. Rather, these crim inals assume that they will never be caught if they can plan carefully. Consequently, the fear of capital punishment may help them to plan even more cautiously and avoid the sentence instead of the crime. Thirdly, the intricacies in criminal law minimize the deterrence offered by the capital punishments. The criminals can bank on delaying tactics maneuvered through attorneys and appeals to final decision. The delay in justice thereby causes an exceptional damage to deterrence. b) Role of Law and Authority Laws in almost every country have defined separate clauses for unintentional and homicides with an intent. However, the intent of a murder is actually a state of mind and it is very hard to prove in most cases, â€Å"Courts have wrestled with the distinctions among such states of mind.† (Homocide n.d.). In such cases the death sentence may be justified as far the course of law is concerned but the deterrence in not defensible. In other words, the judicial procedures and just ifications may be sufficient for the award of a capital punishment

Relationship Between Facebook and Delayed Gratification

Relationship Between Facebook and Delayed Gratification Discussion This chapter is discussing about the significant findings of the relationship between the usage of Facebook and college students, how they fulfill the different gratification by using Facebook. This will relate to the literature review in Chapter 2. Summary of Findings The purpose of our study was to explore and invest the uses and gratification of college students when they use Facebook and the relationship between these. There are five gratifications which we apply through uses and gratifications theory are enhance social interaction, get information of education, simple entertainment, escape from the stresses of daily life and also recognition. Discussion of getting information of education According to the data of Park, Kee and Valenzuela (2009), it shows that students join Facebook because of the need of obtain information about on-and off campus activities, to socialize with friends, to seek self-status and to find entertainment. Of the sample surveyed, more than 40% college students agree that it is convenient to get information about their course or subject on Facebook, only less than 20% college students disagree with it. In addition, there is more than 50%, which is half of the sample agree that it is convenient to get updates of their course or subjects. There are 30% of our sample agree that it is convenient to interact with their lectures about the course or subjects, and 40% choose medium in this. Furthermore, there are 75% of college students agree that it is convenient to interact with coursemates about the course or subjects on Facebook. Facebook can be used as an educational environment, as it improves classroom practices and student involvement (Aydin, 2 012). Besides, the study of Lame, Ellison and Steinfield (2006) found that students who were likely to use Facebook to interact with their instructor in various way were more likely to collaborate using Facebook. In general, we found that most of the college students agree that it is convenient for them to get the information of education through using Facebook which is one of the gratifications in our study. The college students mostly use Facebook to interact with the lecturer, classmates, course mates to discuss the information of their course or subjects. The relationship of college students using Facebook and getting information of education, is as predicted, they use Facabook to fulfil the gratifications of getting information of education through interact with the lecturers and course mates at Facebook. Discussion on Recognition Closed-group Facebook pages are an invisible, virtual space that makes people more visible (Reid, 2011). Again from Reid (2011), Facebook provides access for students to engage in critical literacy activities where they reflect how the way they write on the page constructs their identities and diversity. Gratifications obtained from Facebook allow the users of the website to gain and maintain recognition from others – a social group or community – and satisfy their need to belong (Capua, 2012). The second gratification we examined in our study is college students use Facebook to gain recognition. In our study, we found that there are almost equal numbers of sample are agreeing and disagreeing that they share video, status, photo and others on Facebook to get people notice them, there are 30% college students agree with it and 33% of college students disagree with it. Moreover, there are more college students who disagree that they are posting video, status, photo and ot hers to get attention as well as influence others. Only there is slightly more college students agree that they want to gain emotional support from others when posting video, status, photo and others on Facebook. This shows that most of the students of Tunku Abdul Rahman University College are not using Facebook to fulfil their gratification of gaining recognition. Discussion on getting simple entertainment In the study of Sheldon (2008), there is a significant number of students use Facebook for entertainment reasons, and there are also a larger proportion of students go to Facebook to pass time when they are bored or after receive an e-mail suggesting them that someone had posted on their Facebook site. Park, Kee and Valenzuela (2009) also mentioned that Facebook is mainly for entertainment needs. In our study, although there is more than half of the sample are disagreeing that they are using Facebook to play games, but there is a significant group that more than 80% of college students agree that they are using Facebook to view photos and more than 60% of college students agree that they are using Facebook to view videos. Further, there are a larger group of college students, 40% are agreeing that they use Facebook to view article. The college students use Facebook to gain simple entertainment like view photos, video and article, to kill the time and boredom. Entertainment and boredo m were also prominent reasons for use social networking sites (Sponcil Gitimu, 2010). The result of our study enhance this, as there are more than half amount of the sample are agreeing that they use Facebook to view photos, videos and articles. Other than getting simple entertainment to kill time, enhance social interaction by using Facebook is one of the main reasons for college students as well. Discussion on enhancing social interaction Secondly, is the relationship between college students using Facebook and enhance social interaction. According to past research, most of them found that most of the college students using Facebook to social with their family, friends, keep contacting with them and updating the information about them. Sheldon (2008) found that most of the students go to Facebook to maintain relationships with other people they know. The same purposes of keeping in touch with old friends, current friends and family members emerged as the highest use of social media (Ezumah, 2013). Besides, in the study of Capua (2012) it shows that users employ social networking website mostly to keep in touch with friends and maintain relationships with geographically distant peers. Communicating with friends and family on social media sites was very common among college students and they use a variety ways to communicate like the common ways are wall posts and status updates, as well as private messages and posted photographs (Sponcil Gitimu, 2010). In our study, we found that there are 30% of college students agree that they are using Facebook to meet new friends. Further, there are 75% of college students agree that they are using Facebook to keep in touch with friends or family. Most of them are using Facebook to interact with their friends and family, there are more than 70% of our sample agree with this. We found that although not more than half of the samples agree that they are using Facebook to meet new friends, but most of them agree that they are using Facebook to interact and keep in touch with their friends and family. This shows that most of the college students are using Facebook to enhance social interaction, which is similar with the previous research in other countries. Discussion of escape from the stresses of daily life The data of the research of Dhaha and Igale (2013) shows that the youth of Somali need to obtain virtual companionship escape from the worries of the life by using Facebook. Although this study mentioned that the escape from the stresses of daily life is one of the gratifications fulfilled by college students when using Facebook, but there is slightly different with our study. Most of the college students in our research are disagreeing that such as there are 42% of sample disagree that they are using Facebook to escape from study problems and 50% of sample are disagreeing that they are using Facebook to escape from relationship problems. This shows that most of the college students in Tunku Abdul Rahman University College are not using Facebook to escape the stresses of daily life. On the other hand, most of the student agree that they are using Facebook to release stress from study problem, 43% of sample are agree with this, and 27% of sample are agreeing that they use Facebook to release stress from relationship problems. Therefore, most of the college students do not use Facebook to escape from stresses of daily life but they release stress and mostly release the stress of study problem. Implication of Findings Implications of findings on theory and practice are discussed in this section. Implication on Theory This study intended to elucidate the validity of the constructs in the Uses and Gratification Theory such as information of education, recognition, simply entertainment, enhance social interact and escape from the stresses of daily life as well as fulfilled by college students to using Facebook. Result from this study revealed that all the individual perceptions to information of education, simply entertainment and enhance social interact different with recognition and escape from the stresses of daily life. Therefore, the effect size of the differences between information of education, simply entertainment and enhance social interact were high on OFTEN. The three categories of the uses and gratification theory were high on OFTEN because there are the most usage for college students on Facebook and it is very effective for this study and researchers may use it to develop the new theory in future. Implication on Practice Findings of our study revealed that there are many college students are using Facebook to get information of education. We found that there are larger group of the college students are using Facebook to interact with their lecturer or course mates and get updates and information of course or subject. Facebook should be targeted as a useful tool to communicate within lecture and college students. Limitations of Study This study is not without any limitations. Firstly, it cannot be generalized to all college students of Tunku Abdul Rahman University College because the sample is convenient and the population is not well represented. The sample in this study are most of the students in Penang Branch Campus, the Kuala Lumpur Main Campus contain bigger population and also other branches in Kampar, Johor and so on. Secondly, there could be more equal level distribution, compared the three level in our demographics, there are 64% are age between 21-24 who are mostly enrolled in second year or higher level such as advanced diploma or degree, while the lower level, freshmen or first year of diploma who are probably between age 18-20 only consist 35% from our sample. Lastly is the accuracy and definition of our sample. In our research, we mainly focus to study the college students of Tunku Abdul Rahman University College, we distribute the questionnaire through internet which cannot define the identity of the sample, we cannot identify whether they are the students of Tunku Abdul Rahman University College. Suggestions for Future Research As mentioned above in the limitations of our study, future research can increase the number of the sample and include other branches or colleges. It can be more generalize to represent the college students in Malaysia with study the students from different states or colleges, and also increase other level of college student in different age. Other than that, an area of study worth exploring following this study is to examine the gratifications of enhance social interaction in further between college students maintain relationship with family and friends by using Facebook and develop serious, closer or romantic relationship. According to the research of Capua (2012), found that although private messages in Facebook allow the users to communicate confidentially , but still it not adequate enough to maintain serious relationships with people unless geographically distant because communication over Facebook seems to be seen as ‘cheap’ and low-effort. Therefore, future resear ch can examine the relationship between the maintain relationship with friends or family and maintain serious relationship between closer partner by using Facebook. Works Cited Aydin, S. (2012). A review of research on Facebook as an educational. Education Tech Research Development , 60, 1093-1106. Butler, K. (2010). Tweeting your own horn. District Administration , 46 (2), 41-44. Cantril, H. (1942). Professor Quiz: A Gratifications Study. Radio research 1941 , 34-45. Capua, I. D. (2012). A Literature Review of Research on Facebook Use. The Open Communication Journal , 6, 37-42. Dhaha, I. S., Igale, A. B. (2013). Facebook Usage among Somali Youth: A Test of Uses and Gratificaitons Approach. International Journal of Humanities and Social Science , 3 (3), 299-313. Ezumah, B. A. (2013). College Students’ Use of Social Media: Site Preferences, Uses and Gratifications Theory Revisited. International Journal of Business and Social Science , 4 (5), 27-34. Jenkins, G., Lyons, K., Bridgstock, R., Carr, L. (2012). Like our page using Facebook to support first year students in their transition to higher education. A Practice Report. The International Journal of the First Year in Higher Education , 3 (2), 65-72. Lampe, C., Ellison, N., Steinfield, C. (2006). A Face(book) in the crowd: Social searching vs social browsing. In proceedings of ACM Special Interest Group on Computer-Supported Cooperative Work , 167-170. Lampe, C., Wohn, D. Y., Vitak, J. (2011). Student use of Facebook for organizing collaborative classroom activities. Computer-Supported Collaborative Learning , 6, 329-347. Newhagen, J., Rafaeli, S. (1996). Why communication researchers should study the internet: A dialogue. Journal of Communication , 46, 4-13. ODonohoe, S. (1994). Advertising uses and gratifications. European Journal of Marketing , 28, 52-75. Park, N., Kee, K. F., Valenzuela, S. (2009). Being Immersed in Social Networking Environment: Facebook Groups, Uses and Gratifications, and Social Outcomes. Cyver pschology and behavior , 12 (6), 729-733. Pempek, T. A., Yermolayeva, Y. A., Calvert, S. L. (2009). College students social networking experiences on Facebook. Journal of Applied Developmental Psychology , 30, 227-238. Quan-Haase, A., Young, A. L. (2010). Uses and Gratifications of Social Media: A comparison of Facebook and Instant Messaging. Bullentin of Science Technology and Society , 30 (5), 350-361. Reid, J. (2011). â€Å"We don’t Twitter, we Facebook†: An alternative pedagogical space that enables critical practices in relation to writing. English Teaching: Practice and Critique , 10 (1), 58-80. Sheldon, P. (2008). Student favorite: Facebook and motives for its use. Southwestern Mass Communication Journal , 23 (2), 39-53. Spiliotopoulos, T., Oakley, I. (2013). Understanding motivations for Facebook use: Usage metrics, network structure and privacy. Madeira interactive technologied institute , 1-10. Sponcil, M., Gitimu, P. (2010). Use of social media by college students:Relationship to communication and self-concept. Journal of Technology Research , 1-13. Wong, W. K. (2012). FACES on FACEBOOK: A study of self-presentation and social support on Facebook. Discovery- SS Student E-Journal , 1, 184-214.

Dos Attack & Mitigation

DDOS Attack and its Mitigation – Simulation in GNS3 Summary: A private LAN network comprising of hundreds of end devices and several servers in DMZ is protected by Cisco ASA (Firewall). In the internet the most commonly found network attack is to take down enterprise resources by DDOS(Distributed Denial of Service) attack either on Servers(which will impact hundreds of end users) or on the network resources like routers itself.In this practical simulation we will analyse how a DOS attack happens on web server placed in DMZ from the internet via traffic flooding, and how we can fine tune ASA to mitigate and stop further attacks on the network. Devices used: a) b) c) d) e) Attacker PC – Windows XP – Service Pack3 Web server (Simulated in GNS3) ASA Version 8. 4 (Simulated in GNS3) Cisco Router – 3750 (Simulated in GNS3) Ethernet Switch (Simulated in GNS3) Software used: a) Wireshark (version – 1. 6. 8) b) GNS3 (Version – 0. 8. 3. 1) c) Net tools (Version – 5. 0. ) Step 1: Install Windows XP (SP3) on a virtual machine, (in this case we have used Oracle’s virtual box). This step is to make sure that the system may not get infected with the virus which comes packed with hacking and network monitoring tools. Furthermore, as we are using a virtual operating system, we will be sure that, our actual working pc may not be affected with our experiments. https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 1 Image 1: The Oracle virtual box manager showing windows XP(SP3) Step 2: Install GNS3 (Graphical Network Simulator) inside the virtual XP.Image 2: Image of GNS3 installed and running on virtual XP In the above image, the circle shows the virtual network appliances, i. e. routers, switches, bridges, firewall and IPS/IDS are available for simulation using GNS3. In most cases GNS3 comes with Putty, Wireshark bundled. In case if GNS3 doesn’t have Wireshark, we have to instal l Wireshark on the virtual XP machine too. https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 2 Image 3: This image represents the Wireshark software, installed and running on virtual XP.Step 3: Install Net Tools (Network monitoring & Hacking Tool) in the same virtual XP machine. This tool can be used to monitor Network activities and can be used as a potential hacking tool. In this simulation we will use this tool to flood the server with icmp packets, which will lead to a DOS attack on the server. Image 4: This represents the Net Tools, which is installed and running on Virtual XP. Step 4: Now, we will setup the devices required to simulate a DOS attack, in the GNS3 software. a) Setup a Microsoft loopback adapter in Windows XP and assign a public IP address to this.This virtual XP will act as the attacker PC from the internet. b) To create a loopback adapter, the first step is to go to command prompt and type the command â€Å"hdwwiz. exeà ¢â‚¬ , this is the shortest way to add a new hardware. https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 3 c) Now the â€Å"Add new hardware† wizard will come up and select the second option which says, â€Å"Install the hardware manually†, as shown in the above image. d) On the next screen, please select â€Å"Network Adapters†, from the hardware list, as shown in the above image. ttps://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 4 e) On the next screen, please select â€Å"Microsoft† from the vendor list and â€Å"Microsoft Loopback Adapter† from the Network adapter list as shown in the above image. f) Now Microsoft loopback adapter is added to windows XP, and this can be viewed under Network Connections in Control panel, as seen in the below image. g) Next step is to configure an ip address to this loopback adapter, so that this adapter can be connected to one of the routers in the simulated internet cloud in GNS3.At this point we have to make sure that the Loopback adapter’s ip address should be something in the public IP range and the interface of the router which is pointing towards the internet should be in the â€Å"same†, public IP range. h) Let us configure the loopback adapter’s ip address as 20. 1. 1. 100/24, and set the default gateway as 20. 1. 1. 1 as shown in the below image. https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 5 i) The above configuration means that the virtual XP can also be access by the ip address 20. 1. 1. 100 and the default gateway i. . router’s interface which is connecting to the switch has an ip address of 20. 1. 1. 1. j) In the next step, we are going to create a topology, through which we can simulate the DOS attack, after we create the topology, we have to connect our virtual XP to the topology, which actually represents the interne t cloud, a server placed in the DMZ of a corporate (in actual configuration it is placed in Inside zone) and the attacker PC in the internet (i. e. the virtual XP). Between the internet(outside) and the Corporate LAN, we have placed an ASA(Adaptive security Appliance) version 8. , which is has all the functionalities of a firewall and features like NAT, Routing, VPN, AAA services etc. hence it is called UTM(Unified Threat Management) device. The topology which we are going to use for the DOS simulation is in the below image. https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 6 Configuration: a) Web Server – IP address: 10. 1. 1. 100/24 Zone: Inside Device: Router c7200 used as a web server. Running configuration of this device : version 12. 2 interface FastEthernet0/0 ip address 10. 1. 1. 100 255. 255. 255. speed auto duplex auto ip http server no ip http secure-server ip route 0. 0. 0. 0 0. 0. 0. 0 10. 1. 1. 1 b) Firewall – IP address : https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 7 Inside zone interface – 10. 1. 1. 1 (which acts as gateway for LAN users) Outside zone interface – 1. 1. 1. 1 Access-lists: Configuration before DOS security on firewall ASA Version 8. 4(2) ! hostname ciscoasa enable password 8Ry2YjIyt7RRXU24 encrypted passwd 2KFQnbNIdI. 2KYOU encrypted names ! interface GigabitEthernet0 nameif outside security-level 0 ip address 1. 1. . 1 255. 255. 255. 0 ! interface GigabitEthernet1 nameif inside security-level 100 ip address 10. 1. 1. 1 255. 255. 255. 0 access-list out-in extended permit icmp any any access-group out-in in interface outside route outside 0. 0. 0. 0 0. 0. 0. 0 1. 1. 1. 2 1 c) Gateway router for attacker PC: Ip address – Interface towards firewall – 1. 1. 1. 2/24 Interface towards attacker PC – 20. 1. 1. 1/24 Configuration – https://www. elance. com/s/feroz_sm/ https://www. odesk. com/use rs/~013128626566145b05 Page 8 interface FastEthernet0/0 ip address 1. 1. 1. 2 255. 255. 255. 0 duplex auto speed auto ! nterface FastEthernet0/1 ip address 20. 1. 1. 1 255. 255. 255. 0 duplex auto speed auto ! ip forward-protocol nd ip route 10. 1. 1. 0 255. 255. 255. 0 1. 1. 1. 1 no ip http server no ip http secure-server Attacker PC: Ip address – 20. 1. 1. 100/24 Operating system – Windows XP – SP3 Location – Internet Connectivity Tests: Now that we have all the devices setup and connected, we should test whether the attacker PC can actually reach the web server, after all if there is no reachability, the DOS attack is not possible. We can find this using a simple and trace route test, as shown in the below images. https://www. lance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 9 https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 10 By the above images, we can find that, the attacker pc has access network reachability to the webserver from the internet. Launch of the attack on webserver using Net tools: In our simulation task we use Net tools 5, which is a network monitoring tool and a hacking tool as well. In the first step, we will check whether the Net tools is able to ping the webserver, by going into network tools -> ping option, as shown in the below image. ttps://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 11 We can verify that the software is able to send successful ICMP packets to the web server. This is possible, as we have opened an access control list (ACL) in the firewall which allows any ICMP packets from the internet to the LAN or DMZ. We will analyse what is happening during the Ping, at the packet level using Wireshark. As we can see, four ICMP packets have been sent from the source 20. 1. 1. 100 to destination 10. 1. 1. 100(web server) and the ping is successful.We can also observe that all the 4 packets we sent and received from the internet to the web server in 2 seconds. In the next step we are actually going to deliver the DOS attack on the server, without enabling DOS security on the firewall. To create the DOS attack, first we need to go to Network tools and Http flooder (DOS) in the NetTools, as shown in the below image. https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 12 In our case we need to give 10. 1. 1. 100 as the Ip to flood instead of 127. 0. 0. 1.As soon as we hit the start button, the web server is under DOS attack as seen in the below wireshark analysis. https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 13 As we can observe that hundreds of syn packets from the source 20. 1. 1. 100 are flooded to destination 10. 1. 1. 100 in less than â€Å"one† second. The below image from Cisco’s website, clearly elaborates, what happens in a typical syn flood attack, which represents the above Wireshark capture. The description of each packet says it is a â€Å"SYN† packet, that means it is a half open connection, without the TCP 3 way handshake.With these SYN packets, a certain amount of buffer is allocated for each SYN packet and in less than a minute all the server resources are allocated to these half open connections and the servers failed to respond to genuine queries, stating that it us under Denial Of Service (DOS) attack. https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 14 Mitigation techniques: As we have already discussed, a Cisco ASA firewall can be very helpful in mitigating and stopping DOS attacks on LAN or DMZ servers. The above image from Cisco’s website, describes how ASA firewall stop syn flood attacks can.In this process we will limit the number of â€Å"embryonic† or â€Å"half open connections† a client can have. If the embryonic connection limit is reached, then the se curity appliance responds to every SYN packet sent to the server with a SYN+ACK, and does not pass the SYN packet to the internal server. If the external device responds with an ACK packet, then the security appliance knows it is a valid request (and not part of a potential SYN attack). The security appliance then establishes a connection with the server and joins the connections together.If the security appliance does not get an ACK back from the server, it aggressively times out that embryonic connection. In this scenario we have used Modular Policy Frame work, which limits number of half open connections to the server and thus stops DOS attack. We have used the below configuration in the Firewall to stop half open connections, which will have a maximum of â€Å"100† open connections, a maximum of â€Å"200† embryonic connections, and a maximum of â€Å"10† embryonic connections from a particular client (identified by an IP address).Furthermore we have set con nection timeout timer for a normal connection as 2 hours, timeout for embryonic connections as â€Å"45† seconds and â€Å"25† minutes for a half closed connection. Firewall(config)#class-map tcp_syn Firewall(config-cmap)#match port tcp eq 80 Firewall(config-cmap)#exit Firewall(config)#policy-map tcpmap https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 15Firewall(config-pmap)#class tcp_syn Firewall(config-pmap-c)#set connection conn-max 100 Firewall(config-pmap-c)#set connection embryonic-conn-max 200 Firewall(config-pmap-c)#set connection per-client-embryonic-max 10 Firewall(config-pmap-c)#set connection per-client-max 5 Firewall(config-pmap-c)#set connection random-sequence-number enable Firewall(config-pmap-c)#set connection timeout embryonic 0:0:45 Firewall(config-pmap-c)#set connection timeout half-closed 0:25:0 Firewall(config-pmap-c)#set connection timeout tcp 2:0:0 Firewall(config-pmap-c)#exit Firewall(config-pmap)#exit Firewall(config)#service-policy tcpmap global Now we will run a DOS attack on the server after the security is enabled and check what will be Wireshark output. The below image shows that the attacker PC is still able to ping the web server, after we have enabled DOS security, but it is able to ping because, this is a normal ping. https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 16 The above image represents the wireshark capture between the Internet router and the firewall, which clearly shows that syn flood attack is happening from source 20. 1. 1. 100 to destination 10. 1. 1. 100, and we can see hundreds of packets flooding 10. 1. 1. 100 in less than a second.At the same time the above image shows the wireshark capture between the firewall and web server, which clearly explains that all the syn-flood packets have been dropped by the firewall as soon as they reach it. At the same time we can obser ve normal ping packets which came from th e attacker pc which have been passed by the firewall. https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 17 Inference: The above simulation experiment shows that the firewall before the corporate network has stopped one of the most common attacks over servers, i. e. the DOS attack, using Modular Policy Frame work, which can be used to define intersting traffic and the actions to be taken on that traffic. https://www. elance. com/s/feroz_sm/ https://www. odesk. com/users/~013128626566145b05 Page 18

Rhetorical Analysis Jane Welty Essay

Jamaica Kincaid grew up in a world where everything she owned wasn’t hers. While she may have physically owned it, mentally she did not. As her world of Antigua was being eaten alive by England, Kincaids family loved every bit of it. In the essay, On Seeing England for the First Time, Jamaica Kincaid uses several literary elements to explore her negative feelings towards England and England’s influence in Antigua. Three of the main elements used in the essay are structure, ethos, and diction. Structure plays a role in the power of this essay by the way the author presents ideas. Kincaid employs the method of increasing importance to bring her points home. By beginning the essay with herself in a classroom the reader gets a firm foundation of setting, time, place, etc. She describes seeing the map of England and the very first thoughts that go through her head. She then tells about the people that got to wear it and where they wore it and how it effected her life. With each story Kincaid tells, she is also using increasing importance in conjunction with ethos to make the reader feel as she did. She tells further stories about her childhood experiences that make the reader feel England’s oppression and begin to hate what was happening themselves. She tells of her fathers hat and how he wore it everyday from the second he got up to the second he went to bed shows exactly how much some people cared for England and how they were falling under its spell. The reader feels as though England is forcing this upon them and emotions are felt towards the subject. Each story gets more relevant and more powerful, causing increased importance and increased hatred. A third method used in the essay is diction, which is used to show how great the oppression of Antigua had become. Almost everything in Antigua was made in England, ranging from socks to the idea of eating a large breakfast. England had encompassed almost everything in Antigua and most of the people had fallen to it. Kincaid repeats the phrase and idea â€Å"Made in England.† She tells of this being on almost everything she owned. She says, â€Å"Those words, ‘Made in England,’ they were written on the box the oats came in(,)†¦ on the box the shoes I was wearing came in; a bolt of gray linen cloth†¦ my  mother had bought†¦(, and) so were my socks and undergarments.† She applies â€Å"Made in England† to cars, hats, food, and ideas. She tells of her fathers hat that was â€Å"Made in England,† Even ridiculing England to call say that the hat was made of the wrong material. Kincaid describes the hat to be made of felt, the wrong fabric for the climate and time of year. In a way this relates to the overall subject of England not being right for Antigua. Kincaid feels as though England is something that Antigua is â€Å"wearing,† and incorrectly at that. Jamaica Kincaid was just a poor soul trapped under the sway of the English culture. While many others didn’t even realize the change, Kincaid saw it happening all around her. She closes the story by telling of how she would need to know how to correctly draw a map of England for every test she was ever going to take. She tells how at the time it was a simple statement, but how it would grow to her erasure, as it had many others. She was there to see her world being erased and refused to let that happen to herself, which is why she wrote this essay. She told of the the oppression using literary strategies in order to make her hatred fully known to readers, something she did quite well.

America’S Criminal Justice System Today Is Constantly Being

America’s criminal justice system today is constantly being questioned and scrutinized by citizens. America’s Criminal Justice system is based on morals and beliefs. These original morals and beliefs didn t come out of anywhere. Europe was a huge influence on America and our criminal justice system. Throughout the years the system has evolved along with our country. America s Criminal Justice system started during colonial America, with the early colonists coming from England, France, and the Dutch Republic. Our original morals for our law system were pulled from the English Common Law System. The English common law system was a set of rules to solve issues that arose within society. Common law is a strategy that focuses on past†¦show more content†¦These laws were effective. However, rising populations and colonists moving further west made politicians recognize that without a system to implement and enforce these laws they would be ineffective. The first part of this system was to add sheriffs Sheriffs would follow up on complaints or information of criminal activity throughout their communities. However, Sheriffs were paid mostly from tax collecting. Corruption easily to snuck into the system as sheriffs would be paid to assist in controlling land owners. Next to come along were the judges. Judges were rarely professionals, most were political or religious leaders believing their role in the community was to enforce God’s will. Serious crimes were handled by multiple judges and legislative courts. Legislative courts covered territories throughout the country, not states. This meant they held more power. These courts rarely met up, slowing down the judging. What would a judge be without a court? Courts were established during the 17th century. The courts would hear the altercations between locals. Unfortunately, legislative courts were not very useful when handling legal business. 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